While it may at times seem spontaneous, innovation is actually a very complicated process. Aha! moments actually emerge from hours of thought and study. A chaos of thoughts are processed and prioritized in the brain, and then entered into our working memory, ready to connect and help solve a problem that has been recognized.
The mind produces new ideas not so much through a flash of brilliance, but through a neural process by which brain cells sift through hundreds of ideas. However, we may be unaware of the progression because the experience of insight is sudden and can seem disconnected from the immediately preceding thought.
An innovator tends to embrace his or her subconscious and the endless flow of information that occurs in the brain. Determined, hard-working and open-minded people will find a solution to a given problem if they are aware of what they want to accomplish, focus on success ... and trust their brains.